Creating a W.I.N.- W.I.N. Situation

Creating a W.I.N.-W.I.N. Situation
After her group formed by accident, this local woman continues to share her passion for "networking with heart." Learn how she can help lead you to professional and personal success.

Debbie McCurry may not describe herself as a businesswoman, but she has made it her profession to bring businesswomen together in a warm, comfortable and accepting atmosphere through the Women's Idea Network (W.I.N.). This organization takes the cold, harsh factors out of business, leaving enough room to build friendships, while networking professionally.


You could say the group started by accident with an impromptu meeting of women sharing professional ideas. Five years down the road, W.I.N. encompasses a diverse gathering of women, all ages and all professions, drawn together by McCurry's passion for career building.


"Networking is an ongoing process," McCurry says. "You plant the seed and you water it. If you come to get a full-grown tree the first day, you are out of luck. It's the journey along the way that gets you customers."


Part of that journey entails building business relationships, but networking can be an intimidating process. With a soft networking structure, McCurry knows how to create a girlfriend-esque atmosphere that takes that intimidation out of the equation.


Starting with small-group interaction of eight to 10 ladies, then moving to open networking centered around professional topics, anxiety dissolves and a feeling of comfort takes over. W.I.N. provides a venue for women to get to know one another on a personal level before making business connections.


"W.I.N. is not just about business," McCurry says. "Many times people say not to mix business with pleasure. Well, my business is my pleasure!"


In order to keep conversation focused, McCurry offers monthly topics that both gear conversation toward business and allow women to open up and fully connect. "Passion is allowed to flow," McCurry says. "It's not corny or silly. It's who you are and what you love to do."


After walking out of a W.I.N. meeting, you might not always leave with a new best friend or a new business connection, but you always will leave motivated to pursue further relationships.


To learn more about W.I.N. and the monthly meetings McCurry facilitates, check out for a listing of local monthly meetings in Colerain, Eastgate, Mason, West Chester and Northern Kentucky.




Photographer: Neysa Ruhl

Model: Debbie McCurry

Location: BOOST...for meeting's sake


Michelle Tufano -

Michelle Tufano is Cincy Chic's editorial intern. Send her an e-mail at This e-mail address is being protected from spambots. You need JavaScript enabled to view it .Read More >>

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